Prosecutors investigate BT over online ad system (Macworld UK)
Posted December 1st, 2008 by Yahoo! News Search Results for Online AdvertisingCategories: Uncategorized
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UK prosecutors are investigating whether incumbent operator BT illegally tested an online advertising system without users’ consent. The inquiry focuses on Webwise, a system from the company Phorm, which monitors a person’s Web browsing and search terms in order to serve up related advertisements.








