Advertiser Blog

Nicola Brittain, Computing , Thursday 11 March 2010 at 12:04:00 And a further £87,700 on marketing and £11,930 on branding The Identity and Passport Service (IPS) has published advertising expenditure for its ID card scheme that equates to £300 for every ID card applicant so far. The money went on online and offline advertising used to make businesses and consumers aware of the scheme in …

NEW YORK - Online advertising company Eyeblaster Inc. is planning an initial public offering, according to a Securities and Exchange Commission filing on Wednesday, though it did not disclose an expected size or price range.

SAN DIEGO, CA–(Marketwire - 03/10/10) - San West Inc. (OTC.BB: SNWT - News ), an emerging leader in the design, manufacturing, sales and repair of off-road buggies, is pleased to announce significant improvements to a number of key business metrics pertaining to efficiency of the online advertising strategy employed by partner website, www.CountyImports.com . The …

New York - Spending on digital advertising in the US will overtake print for the first time this year, according to new figures.

IRVINE — Brand Affinity Technologies, Inc. (BAT), the company reinventing endorsement marketing, and quadrantONE, a joint venture of four major media companies that focuses on advertisers seeking prime audiences and national reach, have partnered to bring endorsements to premium online newspaper advertising.

West Hollywood-based Citysearch, the online local business guide owned by IAC, announced today that it has launched a new online advertising service for local businesses called CityGrid Complete. According to Citysearch, it made an investment in OrangeSoda to build the new service. OrangeSoda is a provider of online search marketing services and search engine optimization. Financial terms of the …

Companies will spend more on digital and online marketing than print advertising for the first time in 2010, according to projections from Outsell, a research and advisory firm for publishing and information companies.

(Financial Times) U.S. online advertising and marketing spending will overtake print this year as traditional media spending continues to decline, according to a study.Online spending is forecast to r…

When asked the biggest challenges in online video advertising this year, top executives at media agencies like Starcom and MediaVest say they’re most eager to…

StumbleUpon announced today the launch of its new StumbleUpon Advertising system, the industry’s only personalized advertising recommendation engine. This system offers content creators, brands and agencies a cost-effective way to tap into StumbleUpon’s community of over 10 million users.