The online advertising industry saw growth accelerate in the first quarter, with the combined advertising revenues of the four largest players (Google, Yahoo, Microsoft, and AOL) jumping almost 15 percent to $8.8 billion. This compares to 10 percent annual growth in the fourth quarter , and negative growth the first two quarters of last year (aka, the Great Advertising Recession of 2009 …
The entrepreneur who created a virtual marketplace that connects sellers and buyers worldwide is launching an online news site where people will pay to exchange ideas and discuss issues affecting their communities.
SAN FRANCISCO, Calif — Online video is the fastest growing sectors in advertising, with spending expected to be up nearly 35 percent this year, says…
Privacy advocates have had an impact on Madison Avenue after all, according to a new study. Among marketers, privacy groups are often portrayed as scare mongers out of touch with ordinary consumers, who overstate the privacy perils of data collection online.
The Google-owned site reached 75% of the 180 million Internet users who watched online video in March.
Traffic Engine, Inc., the recognized leader in innovative search technology and online marketing strategies, announced today that it now offers display advertising through the SMarT Adx Advertising Network. This new network service brings increased ROI to businesses of all sizes by placing their brand messages before the most relevant, targeted audiences.
Online advertisers are working hard to self-regulate and avoid the wrath of the Federal Trade Commission when it comes to behavioral targeting. To help with those efforts, spam management company UnsubCentral launched a new tool that gives people more control over the ads they see online.
SAN FRANCISCO—-Metacafe®, the first online destination solely dedicated to showcasing the best entertainment-related videos, has expanded its sales team to meet the growing demand for its online video advertising.
LONDON (SHARECAST) – Shareholders in mainland European newspaper publisher Mecom have seen the value of their shares double since the end of January as the advertising market pulled out of its freefall, and there were further promising signs for the company in the first quarter of 2010.
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