Advertiser Blog

CASH-STRAPPED schools will be offered a share of the $2.2 billion online advertising industry by allowing companies to promote themselves on their school websites.

With political ad dollars shifting from traditional media to online, ad networks have become a primary choice for extensive reach to high-profile properties and niche media sites. Since 2008, IvyPixel, a leading 3rd party online advertising network, has provided significant reach, cost-effectiveness and flexibility for national and regional political campaigns and top issue and advocacy groups.

In the wake of Facebook’s first profit generating quarter and recent improvements to its self service advertising platform, signs are beginning to emerge that Google may finally have a serious contender on its hands for online marketing budgets. Andrew Griffiths, Senior Account Manager at CheezeDMG weighs up the contenders ahead of the clash of the Titans…

Consumers need more information and education about online privacy and online behavioral advertising (OBA), according to new research.

Borrell Associates, a research firm specializing in local advertising, identified Yodle , Local.com and Yellowbook.com as the three fastest-growing local online advertising companies. The three were chosen from a list of 36 companies that had annual revenue of $25 million or more.

GenieKnowsMedia.com, a division of IT Interactive Services Inc. today announced the launch of its new media website that aims to deliver a more robust suite of online advertising options for internet marketers. (PRWeb Oct 28, 2009) Read the full story at http://www.prweb.com/releases/2009/10/prweb3120754.htm

67 WALL STREET, New York - October 27, 2009 - The Wall Street Transcript has just published its Online And Direct To Consumer Retailing Report offering a timely review of the sector to serious investors and industry executives. This feature contains expert industry commentary through in-depth interviews with public company CEOs, Equity Analysts and Money Managers. The full issue is available by …

GenieKnowsMedia.com, a division of IT Interactive Services Inc. today announced the launch of its new media website that aims to deliver a more robust suite of online advertising options for internet marketers.

PALO ALTO, Calif.—-PubMatic, , a global ad revenue optimization company that works with thousands of premier online publishers and hundreds of ad networks, today unveiled The 2nd Channel Ecosystem , a detailed report and analysis of the primary segments that are driving up the value of premium online publisher ad inventory.

PLEASE REVIEW A link to online TV advertising. You can look through 100’s of adverts which are really useful when explaining the Marketing Mix and advertising. Brings to life the whole concept of advertising and motivates engages students. A really useful site.