Advertiser Blog

Online advertising overtakes TV advertising for first time…

Visible World, a leading provider of targeted television advertising solutions, and Tumri, Inc., the leader in dynamic display ads, today announced that they are partnering to deliver advanced advertising solutions for online video. Advertisers using the Tumri platform will now have the ability to dynamically customize and target their video ads easily and efficiently through Visible World’s …

Visible World, a leading provider of targeted television advertising solutions, and Tumri, Inc., the leader in dynamic display ads, today announced that they are partnering to deliver advanced advertising solutions for online video.

Things are looking great for the online advertising industry. Several recent reports share data that is quite optimistic for the industry as a whole. eMarketer points to research from GroupM , which claims that digital spending will be at 17% of total US ad spending in 2010. This would be an increase from 15.4% this year and 13.9% in 2008. GroupM also predicts 4% growth in US online ad spending …

Advertising spending on the internet has overtaken television expenditure in the UK for the first time, according to a report today.

David Neal, V3.co.uk , Wednesday 30 September 2009 at 12:55:00 Spending up 4.6 per cent as marketers throw money at the web Online advertising is proving immune to the recession, according to the latest report from the Internet Advertising Bureau (IAB). New figures compiled by the IAB, PricewaterhouseCoopers (PwC) and the World Advertising Research Centre suggest that online advertising spending …

Online advertising is proving immune to the recession, according to the latest report from the Internet Advertising Bureau (IAB).

Online advertising has overtaken TV advertising for the first time, growing 4.6% to £1.75bn in the first half of 2009, according to a report. The…

Online advertising spending in the UK has overtaken television expenditure for the first time.

Online advertising spending in the UK has overtaken television expenditure for the first time, a report says.