When Zinio LLC of San Francisco started in 2001, the concept of reading magazines, books and newspapers on a portable device was being derided as cumbersome and expensive. But today, with traditional print publishers struggling to keep up with an accelerating… Sponsored Topics: San Francisco - Online magazine - Zinio - Magazine - United States
Expedia.com®, the world’s leading online travel agency, has selected The Martin Agency as its new advertising agency of record. The Martin Agency will be responsible for Expedia.com’s advertising including broadcast, print, radio, and digital brand marketing.
Media Post reports that Dave Zinman, VP and GM of Display Advertising at Yahoo!, was talking about “signals” in his presentation to the OMMA Behavioral…
Newspaper publishers are looking at new ways to make money, but can they force readers to pay for online content that’s now free?
The recession in online advertising, which began in the first quarter of 2009 , continued into the second. Every quarter we keep track of the combined advertising revenues of the four largest Web advertising companies ( Google , Yahoo , Microsoft , and AOL ), which together represent the lion’s share of all online advertising revenues and is a decent proxy for the market as a whole. In the …
Cross-platform advertising may be all the rage for marketers but it seems that online avenues are beginning to lead the pack. According to research from Harris Interactive and LinkedIn, print advertising continues to decline as Internet and digital (mobile) forms of advertising continue to rise.
Online advertising hasn’t been a bust for traditional media sites, but it certainly has been a disappointment. The present situation is that the rich (Google) get richer as search revenues grow even in a recession.
What difference do relaxed advertising policies online offer for liquor brands? A lot. Online, alcohol companies can attach themselves to content and audiences that have been elusive in traditional spaces. And for a company like Southern Comfort, that means getting rid of traditional ad spend entirely.
DOVER, NH–(Marketwire - July 30, 2009) - Sell My Timeshare NOW, the global leader in the online marketing and advertising of timeshare resales and timeshare rentals, has released a promising midyear report marked by both expansion and strong numbers. In addition to opening a new Orlando timeshare advertising sales office, Sell My Timeshare NOW has seen year-over-year increases in both website …
JERICHO, NY–(Marketwire - July 30, 2009) - Social Media Ventures, Inc. ( PINKSHEETS : SMVI ) announced a new online banner promotion for its social networking site for pet enthusiasts, PetsPlaces.com ( www.petsplaces.com ). A banner advertising PetsPlaces.com will be featured on approximately two hundred active web portals in the United States, which are hosted by YourNetPlus.com. The …