Archive for June, 2009

For Tech Companies, Downturn Serves as Cause for Common Ground (New York Times)

Monday, June 29th, 2009

With online advertising down, Internet companies like Microsoft and Google find they need big ad agencies to sell new online formats to marketers.

The future of ad networks and display advertising (e-Consultancy)

Monday, June 29th, 2009

Research for Econsultancy’s 2009 Online Advertising Networks Buyer’s Guide published this month has shown there is plenty of innovation within the display advertising sector even if there are too many ad networks without a distinct USP fighting for market share.

Smartphones, social networks to boost mobile advertising (Reuters via Yahoo! News)

Monday, June 29th, 2009

Advertising on mobile phones should really take off within two to three years, driven by new applications on smartphones and the growing popularity of social networks such as Facebook.

Speak2Me Signs Second Contract With Mercedes-Benz-China to Utilize Conversational Advertising(TM) Platform (CCNMatthews via Yahoo! Finance)

Monday, June 29th, 2009

TORONTO, ONTARIO– - Lingo Media Corporation a leader in online and print-based English language learning products is pleased to announce that its wholly-owned subsidiary, Speak2Me Inc. , a state-of-the-art online English language learning community, has signed a second Conversational Advertising contract with Mercedes-Benz China.

The dilemma of online display ads (Guardian Unlimited)

Monday, June 29th, 2009

Optimists in Silicon Valley are talking about a “renaissance” in online display advertising. Among pessimists in the British newspaper world the words most often used are “pipe dream”. The easy money of the boom years only served to hide the weakness of online display - the banners and buttons that appear unbidden on your screen as opposed to those that pop up when you search for something …

Web Marketing Seminar Teaches Local Companies How to Dominate Online Marketing (PRWeb via Yahoo! News)

Monday, June 29th, 2009

Companies Looking To Increase Their Online Presence Are Invited To Learn Search Engine Optimization, Pay Per Click Advertising, And Social Media Marketing To Thrive In The Digital Age At A One-Day Seminar, “Squeeze More Profit And Customers Out Of Your Website,” On July 30 In Santa Clara, Ca.

ABC Copywriting Creates Valuable New Online Resources (PRWeb via Yahoo! News)

Monday, June 29th, 2009

Copywriting agency ABC Copywriting has created a suite of online presentations to help marketers and executives get to grips with some of the most important aspects of marketing, writing and advertising.

Boca Raton: South Florida Media Group, owner of Boca News, Acquires Welcome Wagon (Boca Raton News)

Sunday, June 28th, 2009

DeSilva+Phillips, mediabankerstm, has announced that its client Move, Inc., the national leader in online real estate, has sold its Welcome Wagon subsidiary to South Florida Media Group (SFMG), a hyper-local community advertising company based in Boca Raton, and publisher of The Boca Raton News. SFMG publishes multiple community newspapers, magazines and hyper-local websites in the South Florida …

SalesMix.com Shows Small Business Owners How to Get Free Online Advertising (PRWeb via Yahoo! News)

Sunday, June 28th, 2009

Claim your Local Business Internet Listing for FREE in the US, UK, Canada, Australia & New Zealand.

Suffocation Previewing Album Online (antiMUSIC)

Saturday, June 27th, 2009

A top story from this week. Suffocation are streaming their new album Blood Oath online