Going into the recession, expert after expert said it: online advertising was supposed to represent a safe haven of sorts, an area into which money would pour regardless of whatever else was happening in the world. Unfortunately, a new report from IDC suggests that’s no longer the case, as a year-over-year decrease in revenue seems about to occur. The report, which recommends people …
Despite all the predictions last year about online advertising’s solidity in the face of recession, the new thinking is that it will remain positive as other ad categories rack up declines.
Research and Markets ( http://www.researchandmarkets.com/research/9fba9b/uk_online_ad_spend ) has announced the addition of eMarketer’s new report ” UK Online Ad Spending ” to their offering.
DUBLIN, Ireland—-Research and Markets has announced the addition of eMarketer’s new report “UK Online Ad Spending” to their offering.
Shareholders of Apple voted to re-elect the company’s board of directors despite concerns related to the disclosure, or lack thereof, about the health of chief executive Steve Jobs. [Marketwatch ] Major job cuts coming at Nortel. [New York Times ] Internet advertising …
Close to 30,000 fans thought they could write clever new commercials for the Hardee’s highly popular Little Thickburger advertising campaign’and they were right.
Analyst Sees First Online Ad Decline Since Internet Bubble
Media Commerce Systems launched StandBuyMedia for Radio last month and is adding more stations and agencies daily. The web-based platform streamlines the entire remnant advertising process making it possible for agencies to handle a larger volume of business and enabling radio stations to sell more of their unsold inventory without disrupting or compromising their current business practices.
Supermarket Morrisons will not be moving into online sales in the ‘short term’ as “grocery online retail has not yet been proven as a profitable model,” according to marketing director Michael Bates.
Supermarket Morrisons will not be moving into online sales in the ‘short term’ as “grocery online retail has not yet been proven as a profitable model,” according to marketing director Michael Bates.