Archive for October, 2008

What Online Stores Sell: Data About You (New York Times)

Friday, October 24th, 2008

Before heading to the beach this summer, I decided to buy a plastic watch, so I ordered one from Swatch.com. What I didn’t know was that Swatch sent information about my purchase to a company called Acerno, which runs an advertising network that reaches 80 of the top 100 Web sites.

Gannett profit falls short on weak advertising (Reuters via Yahoo! News)

Friday, October 24th, 2008

Gannett Co Inc , the largest U.S. newspaper publisher, posted lower-than-expected quarterly profit on Friday, reflecting anemic print advertising sales across the industry.

Russia blocks Google online advertising acquisition (IT World)

Friday, October 24th, 2008

Russian regulators will not let Google buy a local online advertising company, halting a $140 million deal agreed to in July. Google planned to acquire Zao Begun, which has a search and contextual video and text advertising business.

Google advertising deal blocked by Russia (PC Advisor)

Friday, October 24th, 2008

Regulators stop $140m deal to acquire Zao Begun Russian regulators will not let Google buy a local online advertising company, halting a $140m deal agreed to in July.

Russia Blocks Google Online Advertising Acquisition (PC World)

Friday, October 24th, 2008

Russian regulators will not let Google buy a local online advertising company, halting a $140 million deal agreed to in July.

UK company turns online advertising and e-commerce on head (e-Consultancy)

Friday, October 24th, 2008

Frost & Sullivan Presents Tailgate Technologies with Online Advertising Technology Innovation of the Year Award Frost & Sullivan today announces that The 2008 European Online Advertising Technology Innovation of the Year Award goes to Tailgate Technologies, the London-headquartered interactive transactional…

Platform-A becomes the online advertising leader in France (e-Consultancy)

Friday, October 24th, 2008

Thanks to alignment of Advertising.com and AOL’s online advertising operations, Platform-A becomes the online advertising leader in France and launches a unique full suite of advertising solutions that reaches 8 web users out of 10. Paris- 22 October 2008- Platform-A launches today its new offer…

Lucrative Alternatives to Online Advertising (BusinessWeek)

Thursday, October 23rd, 2008

Ameritrade Profit Slips 14% on Compensation, Ad Costs (Update3) (Bloomberg)

Thursday, October 23rd, 2008

Oct. 23 (Bloomberg) — TD Ameritrade Holding Corp. , the No. 3 U.S. online brokerage by assets, said fiscal fourth-quarter profit fell 14 percent as higher compensation and advertising costs eroded trading gains.

Russian watchdog rejects Google bid for ad firm (Reuters via Yahoo! News)

Thursday, October 23rd, 2008

Russia’s anti-trust watchdog rejected on Thursday a $140 million bid by Google Inc. to buy the Begun advertising agency, claiming the deal would reduce competition in the online advertising market.