Claire Beale on Advertising: Sony’s online, DIY entertainment makes a chilling vision for agencies (Independent)
Sunday, August 31st, 2008After an August in which almost the entire ad industry turned off the lights and headed for the sun, it’s back-to-school time for adland this week. Expensive tans are wearing new season Mad Men suits (now even clients are sporting T-shirts it’s time for the creative industries to rediscover style), conversations are “Nudge”d by the latest industry buzz book (the essential beach read and more …