Advertiser Blog

Marchex, Inc. (NASDAQ: MCHX) (NASDAQ: MCHXP) a local search and advertising company, today announced that it has launched Marchex Connect 2.0, its next-generation local advertising platform. Marchex Connect 2.0 integrates three important advertising products: online advertising, call-based advertising and Business Profile Pages, which are fully trackable branded Web pages that give advertisers …

Clickable, a New York City-based online search advertising and marketing startup, has received $14.5 million in its second round. The round was led the Founder’s Fund, as well as its previous investors Union Square Ventures and FirstMark Capital. This brings its total funding to $22.5 million.

Clickable, a New York City-based online search advertising and marketing startup, has received $14.5 million in its second round. The round was led the Founder’s Fund, as well as its previous investors Union Square Ventures and FirstMark Capital.

The majority of digital video consumers view advertising as a “reasonable” expectation for accessing free online video content, according to recent research by Ipsos MediaCT. Results from MOTION, Ipsos MediaCT’s ongoing digital video tracking study, show that at least three in four digital video consumers age 12 and over say they would find it “reasonable” for advertising to be included in the …

As the online advertising industry embraces the interactive nature of ad widgets, publishers and bloggers now have more ways than ever to enhance their ad inventory. Starting today, their creative ad options just exploded through WidgetBucks, the market leading ad network of retail and shopping widgets for online publishers.

US Airways, Pittsburgh International Airport’s busiest carrier, and several other airlines plan to start placing advertising on boarding passes printed online through a partnership with a private company.

Future, the special interest media group, has reported that online revenue has shot by 39% over the nine months to June 30. It comes as the group reports a 1% increase in profit and a 4% increase in overall advertising revenue.

The main objective is to help grow online advertising in the broadband environment and ensure that New Zealand gets to be globally competitive in this space. Click on the images to view the speakers.

Academics concerned with new technology applications have asked the federal privacy commissioner to investigate online profiling of Internet users for targeted advertising.

The image associated with this post is best viewed using a browser.General Motors’ marketing head for North America told Ad Age that GM now spends 1 in 4 ad dollars online. But moving online is also… [[ This is a content summary only. Visit my website for full links, other content, and more! ]]