Performance based internet advertising company, Online Media Group (OMG) has made two key promotions in its affiliate marketing business, OMG Network. Gary Bicker and Jodie Lowthorpe have been promoted to Account Director – two newly created roles. Since joining OMG in 2005, Gary Bicker has managed…
You may recall Russell Crowe’s profanity-laced tirade savaging actors who would sell themselves and their fans out by appearing in TV commercials. (“To me it’s kind of sacrilegious,” he said. “It’s a complete contradiction of the fucking social contract you…
The Boston Red Sox, playoff bound but still staging promotions more appropriate for the last-place Tampa Bay Devil Rays, received more than 1,250 nominations from 45 states and six countries as it seeks to elect an honorary “president” of Red…
You don’t see too many U.S. states creating pro-smoking campaigns, but Hawaii is running one in Japan to reassure would-be tourists from that country that the islands’ new, strict no-smoking laws really aren’t all that bad. Evidently, some Japanese erroneously…
Mitt Romney’s got a “create your own ad” contest. I’ll enter any media-related competition, here on AdFreak at least, but first I have to do a little research. So I Googled … and what do you know, many of the…
Conversational marketing and contextual advertising: these are the key trends to keep following if you are seeking to make more of your online publishing efforts. Or at least, this is how content media business expert John Blossom keeps seeing the future business of online publishing going next. Photo credit: Marc Dietrich It is in fact in the ability of online content publishers to create …
Gulf companies are guilty of a ‘missed opportunity’ for not taking full advantage of the possibilities offered by online advertising, said Gulf Saatchi and Saatchi CEO Khamis Al Muqla as reported by Gulf Daily News. His comments come after a recent study which showed online ad-spending currently accounts for less than one per cent of the amount spent on advertising in the region.
Online advertising services offered in China during the second quarter of 2007 had an estimated total value of 1.628 billion yuan (US$212 million), according to China-based consulting firm Analysys International.
MANAMA: Gulf companies are not taking full advantage of the possibilities offered by online advertising, a key figure in the regional industry has said.Gulf Saatchi and Saatchi chief executive and head of the Bahrain chapter of the International Advertising Association (IAA) Khamis Al Muqla told the GDN firms that don’t pay attention to the latest developments in how to communicate with their …
The Florida attorney general’s office is suing a local online movie rental company for deceptive advertising.