Google Inc. is looking to find more links between the searches its users do in order to better target advertising, but the company is reluctant to go much further than that in tracking their behavior.
Today’s valuable lesson: Just because 865 people Digged it, that doesn’t make it true. Specifically, we’re talking about an ad purported to be from the Virginia Beach Society for the Prevention of Cruelty to Animals, thanking NFL quarterback Michael Vick…
Bill Walsh, the legendary San Francisco 49ers coach, who died this week at 75, was a class act. He even managed to seem dignified in those Coors Light press-conference ads, which endeavored to make NFL coaches look foolish by having…
I’ll admit that this commercial from McCann Erickson made me chuckle. Revealing the advertiser would ruin what’s a pretty humorous payoff. Let’s just say this ad character is clearly getting a bit stale if they have to start telling faux…
OrangeSoda Inc., a marketing and technology company that empowers businesses with smaller advertising budgets to maximize their online presence, has found that interest in local Internet search has skyrocketed, particularly among first-time Web advertisers.
Following up on a story we wrote about earlier, the New York Post reports this morning that the notorious bare-butts ad for the Washlet bidet finally went up in Times Square over the weekend—but it’s a censored version that should…
Following up on a story we wrote about earlier, the New York Post reports this morning that the notorious bare-butts ad for the Washlet bidet finally went up in Times Square over the weekend—but it’s a censored version that should…
Aquafina was quite optimistic when it aired this TV commercial last year. It shows people in a bar and a Bavarian-style beer garden getting positively drunk on the bottled water, as though it were beer. Now, it’s official: Aquafina is…
Since its debut in comScore ( Nachrichten ) rankings in February of this year, Specific Media has been the fastest growing online advertising network.
NEW YORK, July 31, 2007 — ContextWeb, Inc., the creator of the ADSDAQ premium ad exchange, today announced that ADSDAQ will be the first online advertising exchange to implement the comScore Campaign Metrix API for Ad Networks and Publishers.